NICOLE
BY OPI ANNOUNCES COLLABORATION WITH KELLOGG’S® SPECIAL
K®
Three custom shades
available with the purchase of eligible Special K
products
- @NicoleByOPI
and @SpecialKUS offers free bottle of lacquer with purchase of @SpecialKUS
product in April!!
Nicole by OPI announces that the brand
will be producing three custom nail lacquer shades for
Kellogg’s® Special K® beginning in April to
pair with a campaign encouraging women to “show off your confidence with color.”
Shoppers will have the opportunity to receive free full-size bottles of
Nicole by OPI nail lacquer by signing up for the Kellogg’s Family Rewards
program and entering codes from specially marked boxes of Special K
products, while supplies last.
The three custom shades include:
Challenge Red-y (crème red), Pros & Confidence (crème turquoise) and Be
Ama-Zing! (crème pink).
With the purchase of three eligible
Special K products, consumers will receive the shade Challenge Red-y.
After submitting the purchase codes from eight eligible Special K
products, consumers will receive all three lacquers – Challenge Red-y, Pros
& Confidence and Be Ama-Zing!
“Nicole by OPI is delighted to partner
with Kellogg’s to offer such an exciting reward to Special K
consumers,” says Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic
Director. “At our company, we always say that nail lacquer can change your look
– and your outlook. In working with Kellogg’s Special K, we hope to
inspire and motivate women who are striving for beauty both inside and out.”This
promotion will be available in the US where Special K products are
sold.
